Communication and connection to support and inspire change

I support and inspire organisations and small businesses doing honest, purpose-driven work to share their stories with the world. When we tell the world the truth of who we are, what we offer, and why, we attract the people our businesses need.

I specialise in project management, content creation, social media management, and events production for small businesses and non-profits, with a particular interest in companies doing purpose-driven, honest work.

I am a skilled writer who loves applying creative solutions in supporting organisations to connect with their audiences. I am an excellent project manager, able to hold creative process and work with various stakeholders to effectively execute creative projects and events. I have extensive travel experience and have worked in a variety of settings, often times producing large events from afar. I am a confident public speaker & facilitator with a demonstrated ability to approach challenges systematically and strategically towards a creative solution.

I would love to work with your organisation to create meaningful content or seamlessly execute your next event or creative project! 

I am skilled in: content creation, project management, events production, social media, branding, writing, email marketing, web design, content management, strategic partnerships, logistics, editing, proof-reading, creative direction, design, public speaking, group facilitation, wellness, yoga, meditation, non-profits, advocacy, innovation, social justice, new media, sustainability, urbanisation, cities. 

Proficient in: MailChimp, WordPress, SquareSpace, Microsoft Office, Adobe Spark, Hootsuite, + more.

Let's connect.

arianakmacpherson@gmail.com

FULL CV AVAILABLE HERE.

 
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DIGITAL CONTENT

Content creation and management for client social media accounts and web platforms.

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EVENT PRODUCTION

Management of logistics, programming, public relations, media coverage, and communications (including live social media coverage, email marketing, exhibition booth design & production, + more) for large international delegations participating in key international UN-sponsored events. Each event raised the client's profile and contributed to increased influence in the sector.

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Branding

Played a lead role in crafting client brand strategy and ensuring brand consistency across the organisation and wider network. Implemented outreach strategy to increase visibility and target new audiences.